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Jitka Ceramics

Brand design, Marketing Strategy, Photography & Social Media Strategy

A re-brand of a joyful ceramics business. We devised a brand launch plan, taking photographs and creating all necessary assets.

We've been supporting Jitka Ceramics for a number of years now with various elements of marketing including social media strategy, photography and 1-2-1 training.

When redesigning Jitka's brand we looked at what inspired her and the colours and textures she uses when creating her stunning pieces. After spending time in her studio and learning as much as we could about Jitka and her inspiration and passion for ceramics, we presented various brand designs for her to review. We finalised on a design that is strongly influenced by the colour palette that closely links to her ceramics as well as taking inspiration from one of her favourite artists Kandinsky.

In addition to the brand redesign, we are currently in the process of building her a new e-commerce website and provide ongoing marketing support including email marketing to grow her customer base ahead of when the site goes live. We've created printed marketing collateral for Jikta including leaflets and gift cards for when she exhibits her work at trade shows and markets. We've done multiple photography sessions including ongoing product photography as well as some lifestyle photography of Jitka working in her studio. Since assisting Jitka with her website, brand, photography and ongoing marketing we've bought her amazing brand together cohesively which has helped her to gain followers on social channels and mailing list subscribers.

Very much recommend Abi from Hometown Creative! Very knowledgeable person with many gifts and she knows how to make you feel at ease. Love working with Abi and super excited for what's ahead of us!

Jitka Ceramics


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